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How the World Sees You

Discover Your Highest Value Through the Science of Fascination

Hogshead, Sally

How the World Sees You

How the World Sees You

Discover Your Highest Value Through the Science of Fascination

How the World Sees You

 

Based on extensive, in-depth proprietary research ranging from market studies to neuroscience, this coaching resource, drawing on a defined set of archetypes, shows readers how to focus on their both their strengths and the distinctive qualities and characteristics that make them different.


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Beschrijving How the World Sees You

Over the course of her ad career, Sally won hundreds of awards for creativity, copywriting, and branding, and was one of the most awarded advertising copywriters right from start of career, including almost every major international advertising award.She frequently appears in national media including NBC's Today Show and the New York Times.


ISBN
9780062230690
Pagina's
448
Verschenen
NUR
781
Druk
1
Uitvoering
Hardback
Taal
Engels
Uitgever
HarperCollins Publishers Inc

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