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Management en Economie Bedrijfskunde Marketing

 

Boekhandel Douwes Den Haag

Uprising: How to Build a Brand--and Change the World--By Sparking Cultural Movements

How to Build a Brand - And Change the World - By Sparking Cultural Movements

Goodson, Scott

Uprising: How to Build a Brand--and Change the World--By Sparking Cultural Movements

Uprising: How to Build a Brand--and Change the World--By Sparking Cultural Movements

How to Build a Brand - And Change the World - By Sparking Cultural Movements

Uprising: How to Build a Brand--and Change the World--By Sparking Cultural Movements

 

The secret to movement marketing? Your customers want to make a difference "Scott Goodson and his StrawberryFrog colleagues have found the secret to plugging into Purpose with a capital P: find out what moves people to action, then create a way to support and enhance that movement with your product, service, or craft.

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ISBN
9780071782821
Pagina's
256
Verschenen
NUR
802
Druk
1
Uitvoering
Hardback
Taal
Engels
Uitgever
McGraw-Hill Education - Europe

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