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Service Management

An Integrated Approach to Supply Chain Management and Operations

Haksever, Cengiz

Service Management

Service Management

An Integrated Approach to Supply Chain Management and Operations

Service Management

 

This comprehensive reference offers a multidisciplinary approach to service management that systematically ties customer-driven strategies to operations and process management. Leading experts Cengiz Haksever and Barry Render thoroughly cover today's most effective theories and methods for managing service organizations, drawing on innovative insights from economics, consumer behavior, marketing, strategy, and operations management.


Niet leverbaar

€ 91,95

Niet leverbaar


ISBN
9780133088779
Pagina's
485
Verschenen
NUR
780
Druk
1
Uitvoering
Hardback
Taal
Engels
Uitgever
PRENTICE HALL

Economie en bedrijf