Boekhandel Douwes Den Haag

Strategic Reframing

The Oxford Scenario Planning Approach

Ramirez, Rafael (Fellow in Strategy and Director of the Oxford Scenarios Programme, Fellow in Strategy and Director of the Oxford Scenarios Programme, Said Business School, University of Oxford) & Wilkinson, Angela (Strategic Foresight Counsellor, Strategic Foresight Counsellor, Organisation for Economic Cooperation and Development (OECD))

Strategic Reframing

Strategic Reframing

The Oxford Scenario Planning Approach

Strategic Reframing

 

This bookprovides clear information and guidance on how to do scenario planning to support strategy and public policy. The book describes the Oxford Scenario Planning Approach (OSPA), an intellectually rigorous and practical methodolgy.


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Beschrijving Strategic Reframing

Traditional strategy assumes stability and predictability. Today's world is better characterised by turbulence, uncertainty, novelty and ambiguity - conditions that contribute disruptive changes and trigger the search for new ways of coping.

This book aims to become the premier guide on how to do scenario planning to support strategy and public policy. Co-authored by three experts in the field, the book presents The Oxford Scenario Planning Approach (OSPA). The approach is both intellectually rigorous and practical. Methodological choices and theoretical aspects in practice are detailed in reference to the relevant literatures and grounded in 6 case studies the authors have been involved with.

The book makes several contributions to the field, centred on how learning with scenario planning is supported by re-framing and re-perception; how this iterative process can be embedded in corporate or government settings, and how it helps those that it supports to do well in today's world.

The book is written in an accessible style and will be a useful introductory text as well as a useful guide for the more experienced scenario planning practitioner and scholar.


ISBN
9780198820666
Pagina's
288
Verschenen
NUR
780
Druk
1
Uitvoering
Paperback / softback
Taal
Engels
Uitgever
OUP Oxford

Economie en bedrijf