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Boekhandel Douwes Den Haag

Advanced Brand Management

Managing Brands in a Changing World

Temporal, Paul

Advanced Brand Management

Advanced Brand Management

Managing Brands in a Changing World

Advanced Brand Management

 

The most indispensable and practical book on brand management ever!  One of the world s leading brand experts Paul Temporal provides a complete guide on developing and managing sophisticated strategies that will ensure sustainable brand value.

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€ 37,80

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Beschrijving Advanced Brand Management

The most indispensable and practical book on brand management ever! One of the world's leading brand experts Paul Temporal provides a complete guide on developing and managing sophisticated strategies that will ensure sustainable brand value.

ISBN
9780470824498
Pagina's
372
Verschenen
NUR
780
Druk
1
Uitvoering
Hardback
Taal
Engels
Uitgever
John Wiley & Sons Inc

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