Management en Economie Bedrijfskunde Marketing

Transcultural Management

A New Approach for Global Organizations

Funakawa, Atsushi

A framework for transforming business cultural clashes into cultural synergy. As the global economy continues to expand, the need for cross cultural understanding is a key component to business success.

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Beschrijving Transcultural Management

A framework for transforming business cultural clashes into cultural synergy. As the global economy continues to expand, the need for cross-cultural understanding is a key component to business success. In the U.S. and Japan alone, more than two million business people are directly involved in cross-cultural business situations.

ISBN: 9780787903237
Pagina's: 256
Verschenen: 01-01-1997
NUR: 802

Druk: 1
Uitvoering: Hardback
Taal: Engels
Uitgever: John Wiley & Sons Inc

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