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Management en Economie Economie en bedrijf

 

Boekhandel Douwes Den Haag

Routledge Communication Series

Advertising Theory

Advertising Theory

Shelly (University of Missouri, USA) Rodgers & Esther (Michigan State University, USA) Thorson

Advertising Theory

Routledge Communication Series

Advertising Theory

Advertising Theory

Routledge Communication Series: Advertising Theory

 

Advertising Theory is a comprehensive text that draws on current research and practices in advertising theory by introducing key concepts, models, theories, conflicts, and issues for individuals interested in this area.

Levertijd: 5 tot 8 werkdagen

€ 49,00

Levertijd: 5 tot 8 werkdagen

Beschrijving Routledge Communication Series: Advertising Theory

Advertising Theory is a comprehensive text that draws on current research and practices in advertising theory by introducing key concepts, models, theories, conflicts, and issues for individuals interested in this area. Editors Shelly Rodgers and Esther Thorson have developed this volume as a forum in which to compare, contrast,

ISBN
9780815382508
Pagina's
548
Verschenen
Serie
Routledge Communication Series
NUR
780
Druk
1
Uitvoering
Paperback / softback
Taal
Engels
Uitgever
Taylor & Francis Inc

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