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Natural Prophets

From Health Foods to Whole Foods--How the Pioneers of the Industry Changed the Way We Eat and Reshaped American Business

Dobrow, Joe

Natural Prophets

Natural Prophets

From Health Foods to Whole Foods--How the Pioneers of the Industry Changed the Way We Eat and Reshaped American Business

Natural Prophets

 

A history of the $88 billion natural and organic foods industry cites the roles of such trailblazers as Celestial Seasonings, Stonyfield Farms and Whole Foods to demonstrate how farmers, co-ops and natural foods groups have profitably transformed manufacturing and retailing practices


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Beschrijving Natural Prophets

From a handful of idealistic farmers and local co-ops in the 1960s to the domination of juggernauts like Whole Foods, the wild success of the natural and organic foods industry proves that principled business is not just possible, but profitable. This book deals with this topic.


ISBN
9781623361792
Pagina's
320
Verschenen
NUR
780
Druk
1
Uitvoering
Hardback
Taal
Engels
Uitgever
Rodale Press Inc.

Economie en bedrijf