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Indian Media Giants

Unveiling the Business Dynamics of Print Legacies

Surbhi Dahiya

Indian Media Giants

Indian Media Giants

Unveiling the Business Dynamics of Print Legacies

Indian Media Giants

 

Indian Media Giants is an analytical chronicle of six Indian mega media conglomerates' individual odyssey from their beginnings in the pre-independence era to their transformation into powerful business empires in the digitised modern India.


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Beschrijving Indian Media Giants

Indian Media Giants is an analytical chronicle of six Indian mega media conglomerates' individual odyssey from their beginnings in the pre-independence era to their transformation into powerful business empires in the digitised modern India. The book traces media metamorphoses, contours of growth and development, travails and trajectories, organizational structures, editorial policies and business dynamics of print majors in India, namely, The Times Group, The
Hindu Group, The Hindustan Times Limited, The Indian Express Group, Dainik Jagran Limited and DB Corp Limited.


ISBN
9780190132620
Pagina's
800
Verschijnt
NUR
780
Druk
1
Uitvoering
Hardback
Taal
Engels
Uitgever
OUP India

Economie en bedrijf