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Boekhandel Douwes Den Haag

Public Relations Campaigns

An Integrated Approach

Regina M. Luttrell & Luke W. Capizzo

Public Relations Campaigns

Public Relations Campaigns

An Integrated Approach

Public Relations Campaigns

 

Using a hands-on approach, this text provides an introduction to the process of creating effective PR campaigns, with real examples and contemporary case studies to help the reader develop practical skills.

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Beschrijving Public Relations Campaigns

Using a hands-on approach, this text provides an introduction to the process of creating effective PR campaigns, with real examples and contemporary case studies to help the reader develop practical skills.

ISBN
9781506332512
Pagina's
304
Verschenen
NUR
616
Druk
1
Uitvoering
Paperback / softback
Taal
Engels
Uitgever
SAGE Publications Inc

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