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Boekhandel Douwes Den Haag

Routledge New Directions in PR & Communication Research

Public Relations as Emotional Labour

Tbc

Yeomans, Liz

Public Relations as Emotional Labour

Routledge New Directions in PR & Communication Research

Public Relations as Emotional Labour

Tbc

Routledge New Directions in PR & Communication Research: Public Relations as Emotional Labour

 

Inextricably linked to neoliberal market economies, Public Relations’ influence in our promotional culture is profound. Yet many aspects of the profession are under-researched, including the impact on workers who construct displays of feeling to elicit a desired emotional response, to earn trust and manage clients.

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Beschrijving Routledge New Directions in PR & Communication Research: Public Relations as Emotional Labour

Inextricably linked to neoliberal market economies, Public Relations’ influence in our promotional culture is profound. Yet many aspects of the profession are under-researched, including the impact on workers who construct displays of feeling to elicit a desired emotional response, to earn trust and manage clients.

ISBN
9781138920309
Pagina's
226
Verschenen
Serie
Routledge New Directions in PR & Communication Research
Rubriek
Algemene sociale wetenschappen
Druk
1
Uitvoering
Hardback
Taal
Engels
Uitgever
Taylor & Francis Ltd

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