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Management en Economie Economie en bedrijf

 

Boekhandel Douwes Den Haag

Springer Texts in Business and Economics

Customer Relationship Management

Concept, Strategy, and Tools

Werner Reinartz & V. Kumar

Customer Relationship Management

Springer Texts in Business and Economics

Customer Relationship Management

Concept, Strategy, and Tools

Springer Texts in Business and Economics: Customer Relationship Management

 

This book presents an extensive discussion of the strategic and tactical aspects of customer relationship management as we know it today.

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Beschrijving Springer Texts in Business and Economics: Customer Relationship Management

This book presents an extensive discussion of the strategic and tactical aspects of customer relationship management as we know it today.

ISBN
9783662585542
Pagina's
411
Verschenen
Serie
Springer Texts in Business and Economics
Rubriek
Economie en bedrijf
Druk
1
Uitvoering
Paperback
Taal
Engels
Uitgever
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG

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