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How to Sell at Margins Higher Than Your Competitors

Winning Every Sale at Full Price, Rate, or Fee

Brooks, William T. & Steinmetz, Lawrence L.

How to Sell at Margins Higher Than Your Competitors

How to Sell at Margins Higher Than Your Competitors

Winning Every Sale at Full Price, Rate, or Fee

How to Sell at Margins Higher Than Your Competitors

 

Every business in every industry faces the specter of lower-priced competition. In order to maintain healthy margins, most companies can't drop their prices endlessly. Instead, they have to find a way to sell their product despite its price.


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Beschrijving How to Sell at Margins Higher Than Your Competitors

Every business in every industry faces the specter of lower--priced competition. In order to maintain healthy margins, most companies cana t drop their prices endlessly. Instead, they have to find a way to sell their product despite its price. This book offers practical advice and smart tactics for outselling a lower--priced competitor.


ISBN
9780471744832
Pagina's
272
Verschenen
NUR
780
Druk
1
Uitvoering
Hardback
Taal
Engels
Uitgever
John Wiley & Sons Inc

Economie en bedrijf