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The Lean Approach to Digital Transformation

From Customer to Code and From Code to Customer

Caseau, Yves

The Lean Approach to Digital Transformation

The Lean Approach to Digital Transformation

From Customer to Code and From Code to Customer

The Lean Approach to Digital Transformation

 

The approach proposed in this book is based on the Lean Startup approach, according to an extended vision that combines Design Thinking and Growth Hacking. Companies must become truly "customer-centric", from observation, listening to co-development.


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Beschrijving The Lean Approach to Digital Transformation

The approach proposed in this book is based on the Lean Startup approach, according to an extended vision that combines Design Thinking and Growth Hacking. Companies must become truly "customer-centric", from observation, listening to co-development.


ISBN
9781032225029
Pagina's
226
Verschenen
Rubriek
Technische wetenschappen
Druk
1
Uitvoering
Hardback
Taal
Engels
Uitgever
Taylor & Francis Ltd

Technische wetenschappen