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Management en Economie

 

Boekhandel Douwes Den Haag

Omni-Channel Retail and the Supply Chain

Working Together for a Competitive Advantage

Paul Myerson

Omni-Channel Retail and the Supply Chain

Omni-Channel Retail and the Supply Chain

Working Together for a Competitive Advantage

Omni-Channel Retail and the Supply Chain

 

This book describes the impact of omni-channel marketing on the supply chain and logistics functions and is intended to help management meet the needs of not only today’s ever changing world but to anticipate what may be required in the future to achieve superior customer service, profitability, and a competitive advantage.

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Beschrijving Omni-Channel Retail and the Supply Chain

This book describes the impact of omni-channel marketing on the supply chain and logistics functions and is intended to help management meet the needs of not only today’s ever changing world but to anticipate what may be required in the future to achieve superior customer service, profitability, and a competitive advantage.

ISBN
9780367641986
Pagina's
266
Verschenen
Rubriek
Management en Economie
Druk
1
Uitvoering
Paperback
Taal
Engels
Uitgever
Taylor & Francis Ltd

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