The Complete Resource Expanding Small And Midsize Businesses
The Complete Resource Expanding Small And Midsize Businesses
This resource for companies entering new markets presents a guide for establishing a global mindset, undertaking research, building competitive intelligence, assessing customer needs, and evaluating a wide variety of expansion options, from exporting to franchizing to joint ventures.
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This resource for companies entering new markets presents a guide for establishing a global mindset, undertaking research, building competitive intelligence, assessing customer needs, and evaluating a wide variety of expansion options, from exporting to franchizing to joint ventures.