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Management en Economie Bedrijfskunde Marketing

 

Boekhandel Douwes Den Haag

Qualitative Marketing Research

Understanding Consumer Behaviour

Dominika (University of Warsaw Maison

Qualitative Marketing Research

Qualitative Marketing Research

Understanding Consumer Behaviour

Qualitative Marketing Research

 

This new edition of Qualitative Marketing Research seamlessly integrates theoretical foundations with practical applications in qualitative marketing research, positioning methodologies within the broader landscape of marketing strategy, managerial decision-making, and contemporary consumer psychology.

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Beschrijving Qualitative Marketing Research

This new edition of Qualitative Marketing Research seamlessly integrates theoretical foundations with practical applications in qualitative marketing research, positioning methodologies within the broader landscape of marketing strategy, managerial decision-making, and contemporary consumer psychology.

ISBN
9781041031154
Pagina's
290
Verschenen
Rubriek
Marketing
Druk
1
Uitvoering
Hardback
Taal
Engels
Uitgever
Taylor & Francis Ltd

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